Learn how Singular pulls data from Apple Search Ads and displays it in your reports.
Updated Feb 11, 2022: Added Keyword Match Type dimension.
Quick Details
| Data Connector Technology | API (Apple Search Ads API v. 4) |
| Data breakdown (segmentation) |
Data from Apple Search Ads is broken down by:
In addition, you can choose one of the following breakdowns:
If you're interested in the City and Region breakdown instead of the keyword breakdown, reach out to your Customer Success Manager or Singular support. |
| How far back we pull data | 30 days |
| Time zone | By default, Singular pulls data in the original time zone you have defined in the Apple dashboard. Contact us if you want your data to be pulled in UTC. |
| Is data available on the creative level? | Yes |
| Does Singular show your creative assets? | No (the Apple Search Ads API does not provide access to the creative assets) |
Data Mapping
Tips:
- Singular's Sub-Campaign corresponds to Apple's Ad Group.
- The Publisher field is not populated for this data connector since the publisher is Apple Search Ads.
- For descriptions of each field in Singular reporting, see the Singular Metrics and Dimensions Glossary
| Field in Singular UI | Field in Singular API | Field in Apple |
| Dimensions | ||
| Account ID | adn_account_id | orgID |
| App | app | appName |
| App Site ID | app_site_id | adamId |
| City |
city |
locality |
| Country | country_field | countryOrRegion OR countryCode |
| Creative Format |
creative_format |
adFormat |
| Creative ID | creative_id | creativeSetId |
| Creative Name | creative_name | creativeSetName |
| Date | date_field | date |
| Keyword | keyword | searchTermText OR keyword |
| Keyword ID | keyword_id | keywordId |
| Keyword Match Type | keyword_match_type | matchType |
| Network Campaign ID | adn_campaign_id | (campaign) id |
| Network Campaign Name | adn_campaign_name | (campaign) name |
| Network Creative ID | adn_creative_id | creativeSetId |
| Network Creative Name | adn_creative_name | creativeSetName |
| Network Sub Campaign ID | adn_sub_campaign_id | (adGroup) id |
| Network Sub Campaign Name | adn_sub_campaign_name | (adGroup) name |
| OS | os | Always "iOS" (hardcoded) |
| Platform |
platform |
deviceClass |
| Public Id | site_public_id | adamId |
| Region |
region |
adminArea |
| Sub Ad Network |
adn_subadnetwork |
adChannelType |
| Timezone | adn_timezone | timeZone |
| Metrics | ||
| Network Clicks | adn_clicks | taps |
| Network Impressions | adn_impressions | impressions |
| Network Installs | adn_installs | installs |
| Original Cost | adn_original_cost | amount |
| Original Currency | adn_original_currency | currency |
