Learn about Singular's integration with Spotify and how to add Spotify as a partner for Singular's attribution service.
Integration Summary
(See Partner Integrations Glossary)
| Partner | Spotify |
| Partner Type | Ad Network |
| Creatives | Supported |
| Publisher | Not Supported |
| View-Through | Supported |
| Re-engagement | Supported |
| S2S | Supported |
| Click Tag | Supported |
| Receiving All Installs | Not Supported |
| Receiving All Events | Not Supported |
Prerequisites
- Integrate the Singular SDK (see instructions).
Setup
To set up Spotify as a partner:
- In your Singular account, go to Attribution > Partner Configuration and click Add a Partner. Select "Spotify" from the dropdown list.
- In the configuration window, select the app and app site for which you want to configure Spotify.
- Select in-app events to send to the partner.
- Under Event Postbacks, click "+" to add a new event.
- Select one of the events reported by the Singular SDK in your app.
- If the event involves revenue, check the Send Revenue checkbox.
-
Repeat for all of your events.
Tracking Link Setup
To generate a tracking link for Spotify:
- In your Singular account, go to Attribution > Manage Links and click Create Link.
- Under Source Name, select "Spotify".
- Configure the link by selecting the desired app site and redirect options (see the Singular Links FAQ for help).
If you plan to use the link for retargeting campaigns (re-engagement) and/or IP Only Attribution, expand the Attribution Settings section and enable the applicable options:
- Enable re-engagement tracking for retargeting campaigns.
-
Enable connected TV measurement for IP Only Attribution for podcast campaigns using IP-based attribution.
Note: Although the setting is labeled Connected TV measurement, it is also used to enable IP Only Attribution for clickless podcast campaigns.
- Click Generate.
- For more information, see the Singular Links FAQ.
⚠ Note: Spotify does not currently support postbacks for these campaigns. Events are tracked through Singular reports instead.
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