Sample Postback Data

A postback passes a JSON object in the body of the response. The following are some examples of JSON objects you may receive:

Notes:

  • If a piece of data is not present (not made available by the partner to Singular), the key (column) is not provided in the postback.
  • For a list of the available columns see Processing Internal BI Postbacks.

Sample Postback: Source - AdWords

{
  "aifa": "123456-abcd-4821-8011-0e9f189a6f27",
  "amount": 0,
  "app_name": "MyAppName",
  "app_version": "3.2.1",
  "campaign": "1234567 - Bidalgo_Android_UAC_tCPA_US_12345 (555-555-5555)",
  "campaign_group": "N/A",
  "city": "San Francisco",
  "click_ip": "10.77.202.1",
  "click_utc_timestamp": 1523845213,
  "country": "US",
  "creative": "N/A",
  "currency": "USD",
  "device_brand": "samsung",
  "device_model": "SM-G965U",
  "event_name": "registration",
  "event_utc_timestamp": 1558611339,
  "install_utc_timestamp": 1523845519,
  "is_first_event": 0,
  "is_organic": 0,
  "is_reengagement": 0,
  "is_viewthrough": 0,
  "limit_ad_tracking": 0,
  "longname": "com.singular.MyAppName",
  "match_type": "deterministic",
  "network": "Google Search - UAC",
  "os_version": 9,
  "partner_site": "GoogleSearch",
  "platform": "Android",
  "singular_click_id": "Q2425hH3_btICGtsxnjhC-xKXin4dF4Xex_mFkdbZGUjnULllQRyzKmovfrnbo9JS94aIulUX9Hdi0771u-mQ",
  "site": "GoogleSearch",
  "tracker_name": "1234567 - Bidalgo_Android_UAC_tCPA_US_12345 (555-555-5555)",
  "user_id": "8934570q38-283c-4adc-b96c-214280222d69",
  "fraud_status": "valid",
  "fraud_reason": ""
}

Sample Postback: Source - Apple Search Ads

{
  "amount": 0,
  "app_name": "MyAppName",
  "app_version": "3.2.0",
  "campaign": "UK:12345639",
  "campaign_group": "brand_exact_copy:12341801",
  "city": "London",
  "click_ip": "10.132.219.1",
  "click_utc_timestamp": 1518649915,
  "country": "GB",
  "creative": "-:-",
  "currency": "USD",
  "device_brand": "Apple",
  "device_model": "iPhone8,2",
  "event_name": "__START__",
  "event_utc_timestamp": 1558594525,
  "idfa": "92dfsd872D18-4433-4D65-8239-7A9454551C17",
  "idfv": "1dsdfdsf984-749B-4FB5-A5B4-8FD0B252D8900",
  "install_utc_timestamp": 1518649971,
  "is_first_event": 0,
  "is_organic": 0,
  "is_reengagement": 0,
  "is_viewthrough": 0,
  "limit_ad_tracking": 0,
  "longname": "com.singular.MyAppName",
  "match_type": "deterministic",
  "network": "iOS Search Ads",
  "os_version": 12.2,
  "partner_site": "MyAppName",
  "platform": "iOS",
  "singular_click_id": "bKcOHKO23602895pJHHOYUIG392rjbhLKJDJbFIFleEwaST3sGkHV8wgyxrLf8KtuVayjH2hyXjFFUvkqSxJ66qUYUI2WqTJ9wmnH0hlLNZKzbXXi8",
  "site": "MyAppName",
  "tracker_name": "UK:12345639",
  "user_id": "aj3jgljg-867c-4d6f-aa56-e35cadfdfdb17",
  "fraud_status": "valid",
  "fraud_reason": ""
}

Sample Postback: Source - Facebook

{
  "aifa": "a987598598-c892-4a69-8abc-fec93c993988",
  "amount": 0,
  "app_name": "MyAppName",
  "app_version": "3.2.0",
  "campaign": "Singular_Android_ABC-NonUS:1234567894420770",
  "campaign_group": "Singular_Android_AutoBid_VO_FB-AllCreatives_24-45_M_1day_ROAS1%:12345678910111213",
  "city": "Santiago de Cali",
  "click_ip": "67.49.84.32",
  "click_utc_timestamp": 1557433018,
  "country": "CO",
  "creative": "Singular_LightVsDarkUI_Video_30s_Square:1234abcd5678",
  "currency": "USD",
  "device_brand": "samsung",
  "device_model": "SM-A520F",
  "event_name": "LevelUp",
  "event_utc_timestamp": 1558627132,
  "fb_ad_id": 1234abcd5678,
  "fb_ad_name": "Singular_LightVsDarkUI_Video_30s_Square",
  "fb_adset_id": 12345678910111213,
  "fb_adset_name": "Singular_Android_AutoBid_VO_FB-AllCreatives_24-45_M_1day_ROAS1%",
  "fb_campaign_id": 1234567894420770,
  "fb_campaign_name": "Singular_Android_ABC-NonUS",
  "install_utc_timestamp": 1557433113,
  "is_first_event": 0,
  "is_organic": 0,
  "is_reengagement": 0,
  "is_viewthrough": 0,
  "limit_ad_tracking": 0,
  "longname": "com.Singular.MyAppName",
  "match_type": "deterministic",
  "network": "Facebook",
  "os_version": "8.0.0",
  "partner_campaign": 1234567894420770,
  "partner_site": "Facebook",
  "partner_sub_campaign": 12345678910111213,
  "platform": "Android",
  "singular_click_id": "sddjhhasdf7a6498y42jbasdjfhp9804r5WqHobec5AbSaHocUAbU4XAe72FMaoE0oYkEeMNOMaFjgn8xYgV6v9F3BqRo9VXUZ-095083c",
  "site": "Facebook",
  "tracker_campaign_id": 1234567894420770,
  "tracker_campaign_name": "Singular_Android_ABC-NonUS",
  "tracker_creative_id": 1234abcd5678,
  "tracker_creative_name": "Singular_LightVsDarkUI_Video_30s_Square",
  "tracker_name": "Singular_Android_ABC-NonUS:1234567894420770",
  "tracker_publisher_id": "Facebook",
  "tracker_publisher_site_name": "Facebook",
  "tracker_sub_campaign_id": 12345678910111213,
  "tracker_sub_campaign_name": "Singular_Android_AutoBid_VO_FB-AllCreatives_24-45_M_1day_ROAS1%",
  "user_id": "0f496ff6-c7f7-4633-899a-7610259861058",
  "fraud_status": "valid",
  "fraud_reason": ""
}

Sample Postback: Source - IronSource

{
  "amount": 0,
  "app_name": "MyAppName",
  "app_version": "3.2.1",
  "campaign": "MyAppName_iOS_DeviceAssist_setup",
  "campaign_group": "MyAppName_iOS_DeviceAssist_setup",
  "city": "Napa",
  "click_ip": "17.120.49.42",
  "click_utc_timestamp": 1558525701,
  "country": "UA",
  "creative": 66775,
  "currency": "USD",
  "device_brand": "Apple",
  "device_model": "iPhone9,3",
  "event_name": "__SESSION__",
  "event_utc_timestamp": 1558597538,
  "idfa": "4251434ew-C312-477D-9766-927744B09A38",
  "idfv": "sdaf32337-5D5D-4ED2-B1F2-8C35A6C98946",
  "install_utc_timestamp": 1558597538,
  "is_first_event": 1,
  "is_organic": 0,
  "is_reengagement": 0,
  "is_viewthrough": 0,
  "limit_ad_tracking": 0,
  "longname": "com.singular.MyAppName",
  "match_type": "deterministic",
  "network": "ironSource",
  "os_version": 12.2,
  "partner_campaign": 345678,
  "partner_site": "Idle World !",
  "platform": "iOS",
  "singular_click_id": "L5X9RN9urXZrtxdduVd_gt2A3gOggW-7Wev3U8-ehfDgfse35hppwuvfDXTc8n_dsq5rTYrSd7nyUISAehxyD6LBov-uW5Cn0iY1vgkZgEg",
  "site": "236335_",
  "tracker_campaign_id": 345678,
  "tracker_campaign_name": "Focus_iOS_CPI_RON_10+_T3T4_Video",
  "tracker_creative_id": 66775,
  "tracker_creative_name": "Influencer_720x1280_30s",
  "tracker_name": "MyAppName_iOS_DeviceAssist_setup",
  "tracker_publisher_id": "World1",
  "tracker_publisher_site_id": "com.someapp.game",
  "tracker_publisher_site_name": "SomeApp Game",
  "fraud_status": "valid",
  "fraud_reason": ""
}
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